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Jun 24, 2011 · Original surfer Guinness ad from 1981. Music composed by Bill Whelan. Voice over Tony Allan.Author: UM600
The result was a seminal moment in Guinness’ advertising history; a multiple award-winning commercial that got the number-one spot out of 100 in a lineup of the greatest TV ads of all time. Visual effects and stirring voice over came together to evoke a palpable feeling.
Jun 13, 2018 · Campbell claims the ad led to a 12% uplift in Guinness’s sales; Fennell is a little less forthcoming with actual figures but says it was a commercial success, beating all its internal targets, helped by the launch of a new innovation at the same time – Guinness Extra Cold. ... Campbell recalls a trip to Cornwall to find people surfing and ...
Guinness has a legendary advertising history dating back to John Gilroy’s famous illustrations of the 1930s and ’40s, created via ad agency S.H. Benson, featuring the zoo keeper and his ...
Mar 22, 2019 · Guinness's Surfer at 20: five learnings from the greatest ad of all time By Matt Williams - 22 March 2019 14:50pm Hundreds of times every day, you’ll come across a bad ad.
My favourite ad of all time: The Guinness ‘Surfer’ from 1999 A special effects heavy black and white 1950s surf film shot in Hawaii with a techno soundtrack featuring a Herman-Melville-eque poem voiced in a deep Scottish brogue – it shouldn’t work, but it so does – …
What They Did. It was to be the second film to be made for Guinness and it came pretty quickly after ‘Swim Black’ which, by the way, stated it takes 119.5 seconds to pour the perfect pint (so much for not mentioning time). I remember Tom and Walt talking to me about a bloke who waits for a wave and then rides the wave, gets back to the beach, has a pint of the black stuff to celebrate as a ...
Guinness (/ ˈ ɡ ɪ n ɪ s /) is a dark Irish dry stout that originated in the brewery of Arthur Guinness at St. James's Gate, Dublin, Ireland, in 1759.It is one of the most successful alcohol brands worldwide, brewed in almost 50 countries, and available in over 120. Sales in 2011 amounted to 850 million litres (220,000,000 US gal). It is popular with the Irish, both in Ireland and abroad.
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